Monetize your video content by connecting video ads to MAZ via a third party ad source. It’s as simple as copy and pasting your URL ad tags in the MAZ dashboard under App Creator, Ads and Video Ads.
Ad tags are URLs that tell a video player where to request video ads and how to display those ads in the player (in this case, MAZ). Ad tags typically have a few constant components and some metadata (known as macros) that provides additional context to the request being made.
You will need to work with your third-party ad source in order to create an ad tag URL. Once you have created ad tag URLs, you'll need to add them in the respective fields for the video ad settings in your MAZ Dashboard. These ad tags will be passed as-is for each platform, meaning calls are made to the URL as is.
To begin using KVPs with MAZ, you will need to set up your targeting tags in the MAZ dashboard and in the third-party ad server console. MAZ will pick up the values within designated tags from your RSS feed and pass them to the third-party ad server for targeted ads.